Krishna Binzani
generalist · builder · board gamer

Krishna Binzani

Curious lawyer turned startup generalist. I've enabled founders directly, built AI-powered outbound engines, and closed 6 international accounts running full sales cycles solo. Looking for the right opportunity now, while building Bond on the side.

2026 present

Bond is a private space for the hardest conversations in your closest relationships. Each person shares their side without the other reading it. Bond synthesises a personalised perspective for each. Neither ever sees what the other wrote. Layered on top is a coaching layer that tracks how you communicate and helps you grow over time. For people who want to do the work.

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Sep 2024 16 months
Campaign Operations
  • Operated AI-assisted outbound campaigns across 8 B2B SaaS accounts simultaneously — including VWO (US, UK, ANZ), Keka HR, Clickpost, Clootrack, Lasso, and IPMI — spanning HR tech, sales tech, logistics, affiliate marketing, and events
  • Sustained 1,000+ outreach contacts per account per month across 7 AI-powered sequences, consistently at platform capacity; achieved 60–75% open rates across US and UK markets
  • Built end-to-end campaign strategy per account: ICP definition, persona mapping, exclusion lists, intent-signal selection, messaging frameworks, and personalisation at scale — including custom GIFs coordinated with engineering
  • Reviewed and QC'd AI-generated email copy at volume, doubling down on what worked; delivered campaign reports to founders and revenue leads
Sales
  • Ran inbound product demos independently for CXO and VP-level prospects
  • Closed 6 international accounts from ~50 demos in under 3 months — ~12% demo-to-close — running the full sales cycle autonomously from demo to contract
Account Management
  • Owned end-to-end account management across US, UK, and ANZ — kickoff, infrastructure setup, campaign execution, monthly performance reviews, and renewal conversations
  • Onboarded and trained incoming Account Managers using internally built SOPs
Infrastructure & Operations
  • Set up email infrastructure from scratch for every new account: SPF, DKIM, DMARC configuration, domain warmup, bounce testing, and deliverability monitoring
  • Built Luru's email infrastructure SOP and onboarding checklist — adopted as standard documentation for all new AM onboarding company-wide
  • Refined the prospect qualification agent's prompt logic, improving ICP signal-weighting to raise prospect quality before outreach began
Jan 2023 8 weeks

Acquisition, Onboarding, Engagement, Retention, Monetisation: the full loop, applied to real companies. Capstone was a revenue growth strategy for The Whole Truth Foods: 90+ user research calls, multi-channel acquisition model, and a ₹50Cr to ₹100Cr growth framework. The teardowns below are from the same period.

Teardowns from cohort
How Headspace acquires users across channels and converts them to paid...
Acquisition
Headspace
2023 · GrowthX Cohort 13
read teardown ↗
Blinkist's onboarding flow mapped end-to-end, with friction points and opportunities...
Onboarding
Blinkist
2023 · GrowthX Cohort 13
read teardown ↗
Swiggy's engagement and retention mechanics across the app and CRM...
Engagement & Retention
Swiggy
2023 · GrowthX Cohort 13
read teardown ↗
How MasterChow built a brand strong enough to drive growth without performance marketing...
Brand-led Growth
MasterChow
2023 · GrowthX Cohort 13
read teardown ↗
Jul 2021 17 months
Strategy Consultant
  • Enabled the CEO end-to-end: converted half-formed priorities into shipped deliverables across fundraising, operations, marketing, content, and product
  • Authored annual reports and fundraising collateral that contributed to an INR 6.3 Cr (~$750k) raise from Marico, Motilal Oswal, EdelGive, and Vibha
  • Grew LeapForWord's LinkedIn from 0 to 10,000 followers in 6 months — built the brand guidelines and content SOPs that unified the organisation's voice
  • QC'd and shipped 50+ documents including proposals, MoUs, and grant applications; led end-to-end closure of grants with CAF America and DSP
  • Hired and led a 6-person cross-functional team that grew into a product development vertical
Executive Assistant to CEO
  • Managed donor and stakeholder communications end-to-end
  • Owned the document and reporting pipeline across leadership
  • Moved into the strategy role within the same organisation based on the work
Sep 2020 12 months
  • Led market research, product strategy, vendor sourcing, and logistics
  • Ran marketing end-to-end: Instagram, website UI, 50+ original graphic designs
  • Shipped 100+ orders PAN India
  • Wound down deliberately at breakeven once the learning flattened: the goal was always knowing how to build, not the business itself
2017 – 2022 5 years
5-year integrated law programme. The degree itself isn't the point: it trained a way of thinking: read carefully, argue precisely, find the flaw in the chain of reasoning, write for someone who will push back. That instinct has been useful everywhere since.

Good at filling gaps, good at getting things done

I operate well in ambiguity, close to founders, early in the motion. If that sounds useful, let's talk.